The Global Enteral Device Supplier Association (GEDSA) is a nonprofit trade association formed to establish a voice for addressing issues that face enteral device manufacturers, suppliers, and distributors, and to help introduce international standards for healthcare tubing connectors. Comprised of manufacturers, distributors, and suppliers worldwide, GEDSA facilitates information flow about the initiative, which is designed to increase patient safety and optimal delivery of enteral feeding by reducing the risk of tubing misconnections.
GEDSA developed and executed a communications plan to help organizations, clinicians, administrators, supply chain, and others transition to new proposed ISO standard connectors. This initiative is called Stay Connected. Thank you to leading experts from the following organizations for their support:
The Stay Connected initiative for using safer connectors is a three-phase program. Through the Aware, Prepare, and Adopt phases, GEDSA will help facilitate a successful transition to safer connectors.
Interested in joining GEDSA?
Justin Martin — Chair
Board Chair, Justin Martin, is the Global Strategic Marketing Associate Director at Halyard Health. Justin has been working in the enteral nutrition space and has been involved more than 15 years in the healthcare industry.
Derek O’Hara – Vice Chair
Mark Adams — Secretary
Secretary Mark Adams is Sr. Project Manager for Boston Scientific. BSME in Mechanical Engineering, Masters in Business Administration and Project Management Profession.
Laura Zoerner — Treasurer
Treasurer Laura Zoerner is Senior Marketing Manager at Baxter International Inc.
Thomas J. Hancock — Executive Director
Executive Director Tom Hancock leads the development, coordination and execution of the Stay Connected initiative in collaboration with several industry-leading organizations. Tom has been involved with the small-bore connector initiative since 2009 and he has worked more than 15 years in healthcare as a marketer, business leader, and consultant. Most recently he held director-level positions in marketing at Abbott, managing the enteral feeding device business. Tom has also served in various leadership roles at Saatchi & Saatchi Healthcare Advertising and Bristol-Myers Squibb. Tom has a BS in Marketing & Urban Studies from Lehigh University, PA USA, and an MBA from the University of Rochester, NY USA.